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Senior Digital Marketing Professional

With over 17 years of experience in digital marketing, I specialize in helping businesses optimize their digital presence and maximize ROI from paid advertising campaigns. As the founder of Digital Bradley, I help companies make data-driven decisions about their marketing investments and improve conversion rates across all digital channels.

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Key Expertise:

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  • Key Expertise: -

  • PPC Campaign Management & Optimization 

  • Software & SaaS Marketing Strategies 

  • Conversion Rate Optimization (CRO) 

  • B2B Lead Generation 

  • Data-Driven Decision Making 

  • ROI-Focused Marketing Initiatives

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My track record includes managing multi-million dollar advertising budgets across diverse B2B and B2C industries. From enterprise software companies to professional services firms, I help businesses acquire customers more efficiently through optimized digital marketing strategies.

Whether you're looking to:

  • Scale your PPC campaigns

  • Improve conversion rates

  • Optimize your customer acquisition costs

  • Enhance your overall digital marketing ROI

 

I offer the insights and hands-on expertise to elevate your digital marketing performance.

HIGH CONVERTING LANDING PAGES

HIGH CONVERTING LANDING PAGES
I specialize in creating high-converting landing pages and sales funnels for B2B and B2C businesses. Through extensive testing and optimization, I help companies maximize conversions from their paid advertising campaigns.

 

My approach focuses on:
- Custom landing pages aligned with ad messaging
- Clear value propositions that drive action
- Continuous A/B testing and optimization
- Full-funnel conversion tracking
- Data-driven improvements

 

Having managed campaigns across various industries, I understand how to create compelling journeys that convert visitors into customers.

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Sales funnels are also critical. You might have an existing sales funnel that is not converting as high as you need it to. Without the correct conversion tracking throughout your funnel and KPIs identified it is hard to understand which part of the funnel is blocking your conversions. I am a creative thinker and specialize in conversion rate optimization of landing page sales funnels. Additionally, if you are an agency in need of someone who can create high converting landing pages and understands how to work with your teams and their marketing efforts I may be able to help you. Contact me to learn more how I can help with conversion.

CONVERSION RATE OPTIMIZATION AS A SERVICE

What is conversion rate optimization?

I help businesses maximize their return on digital marketing investments through systematic conversion optimization. Whether you're running software trials, lead generation campaigns, or ecommerce initiatives, CRO is critical for improving marketing efficiency.

 

My Approach to CRO:

1. Deep Data Analysis
- Examine current conversion rates and user behavior
- Identify drop-off points in your conversion funnel
- Analyze competitor strategies and market benchmarks
- Review ad campaign performance metrics

 

2. Strategic Optimization
- Landing page and funnel optimization
- A/B testing of key page elements
- Ad-to-landing page message match
- Call-to-action optimization
- Form and trial signup flow improvements

 

3. Continuous Improvement
- Regular performance monitoring
- ROI-focused refinements
- Conversion tracking setup
- KPI measurement and reporting

 

Real Results:
I've helped businesses across multiple industries improve their:
- Trial signup rates
- Lead generation costs
- Customer acquisition costs
- Marketing ROI
- Campaign conversion rates

 

Whether you're running software trials, generating leads, or driving sales, my data-driven CRO process helps maximize the value of every marketing dollar spent.

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Discussing the Numbers

MAXIMIZING YOUR MARKETING ROI

Working closely with your team, I optimize marketing funnels and conversion tracking to maximize campaign performance. From CRM integration to lead quality analysis, I ensure your digital campaigns deliver measurable business results.

17 YEARS OF DATA-DRIVEN DECISIONS

Since 2007, I've helped businesses across multiple industries optimize their digital marketing investments. My expertise spans legal, technology, B2B, and ecommerce, with a focus on improving conversion rates and reducing customer acquisition costs.

Results matter.

 

I bring:
- 17 years optimizing digital campaigns
- Multi-million dollar ad budget management
- Data-driven conversion optimization
- Proven ROI improvements

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BRAD LONG DIGITAL MARKETING CONSULTANT

"In digital marketing, I've discovered that specialization breeds excellence. By perfecting one area and delivering outstanding results, I create the highest possible value for my clients."

I look forward to speaking with you

Brad Long

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FRESHWORKS: MY RECOMMENDED BUSINESS SOFTWARE PARTNER

As a digital marketing consultant focused on ROI, I carefully evaluate the tools I recommend. Freshworks stands out for their intelligent customer support (Freshdesk) and IT service management (Freshservice) solutions. Their combination of powerful features, easy implementation, and value-based pricing helps businesses improve efficiency while controlling costs.

 

Why I Recommend Freshworks:

- Enterprise features at SMB pricing

- Quick implementation and ROI

- Industry-leading customer satisfaction

- AI-powered automation capabilities

- Proven by 68,000+ businesses

Hire Virtual Assistants to Help Run Your Business

As a seasoned digital marketing consultant, I recommend Wishup for your virtual assistant needs. Their access to top-tier talent allows businesses to hire skilled assistants in as little as 30 minutes. This efficiency can significantly boost your productivity and free up your time to focus on strategic growth. Trust me, partnering with Wishup is a game-changer for any business looking to streamline operations.

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